Tell us about what you do:
I manage four on-air fund drives a year and am responsible for cultivating Leadership Circle donors in the $1200 to $2400 range. Day-to-day, I thank donors, work through my solicitation plan, host Studio Sessions, plan for the upcoming drive, and drink lots of tea.
During drives I produce shows, adjust on-air messaging as needed, respond to questions and crises, and listen to every pitch break from 6am to 10pm. Drive weeks are the only time of year that I’m a consistent coffee drinker!
What’s the most fulfilling aspect of your job?
In my last role I managed a university phonathon and trained students to negotiate for gifts. So during my first fund drive it really felt like we were sending a message out into the universe and watching money fall from the sky! The connection between our listeners and our on-air hosts is incredible, and it is very fulfilling to help facilitate that relationship and turn it into an opportunity to give. I don’t think I can ever leave radio now!
Ho Chi Minh City is your home town? That’s not an answer we see every day.
My parents were missionaries all over South East Asia and we landed in Ho Chi Minh City for my middle and high school years. I graduated from an international high school and attended Pacific Lutheran University, my dad’s alma mater. I lived and worked in Tacoma for five years after graduation, and just moved to Seattle last summer to work at KPLU.
According to your #YPpubpro sign you’re a “Trekkie”. Tell us more :)
I grew up on Star Trek: The Next Generation and fell in love with Star Trek: Voyager in college. My husband was raised on The Original Series, and when we were engaged I would tease him about having a Star Trek themed wedding. We’re in the process of watching all of the Star Trek shows in order on Netflix, so I guess that makes us a super-nerd couple!
You just attended your first PMDMC! Tell us about your experience in Denver.
Being new to radio, it was wonderful to be exposed to new and different ideas about fundraising, drive management and sustainer cultivation. I met so many great YPs who are really brilliant in their field and making a huge difference for their stations and communities. It was an engaging, innovative and FUN experience. I’m really looking forward to next years’ conference in D.C.!