Tell us about what you do:
On any given day, I am usually: pulling KQED’s ratings and leveraging qualitative information to strengthen our underwriting efforts and educate others on the merits of public media, crafting sponsorship and marketing proposals, providing a metrics analysis for one of KQED’s departments or our Board of Directors, all while needing more caffeine and blasting Rick Ross in my earphones.
In addition to utilizing Rick Ross playlists in the workplace, what skills do you believe are important to succeed as a young professional today?
I think it’s so important to develop your personal emotional intelligence, which Mary Dunaway from KPLU touched on during this year’s YPpubmedia workshop at PMDMC. It speaks to the importance of having an authentic sense of self so that you can build meaningful relationships, know what you’re passionate about and be honest about your areas of growth.
What was your favorite part of the 2014 PMDMC in Denver? (besides our Shapes and Sizes of Leadership session of course)
Having the opportunity to meet other young public media professionals from across the country! I loved that we could all connect over both the joys and pains of being a young professional in public media, despite coming from different communities.
What’s your favorite belonging?
The jade bangle that I have around my left wrist, which I got from my family’s hometown: Guangzhou, China. In 2012, I quit my job as an account executive at an ad agency and solo traveled around the Asian continent for three and a half months. I love that the bracelet both represents my traditional culture and an incredible adventure I had the privilege to experience.
What is your favorite book?
The Alchemist by Paulo Coelho, because its themes of finding one’s destiny and taking leaps of faith is one that continues to resonate with me over time. It’s a comforting story to revisit, especially during life’s most important transitions.
What topics are you interested in talking about with other YPs in public media?
I would absolutely love to continue some of the conversations that were started at this past PMDMC, around the topic of cultural diversity. The millennial generation is the most diverse generation yet, and I would love to see how we can be responsible for revitalizing public media and affect real change (empower) our communities – especially the ones that aren’t yet as engaged with public media as we would love them to be.